Marketing Committee

The Marketing Committee was formed with the following objectives:

  • To develop a marketing/promotion strategy for the Association
  • To attract new members
  • To maintain and develop services for existing members
  • In order to achieve these objectives a full evaluation of the marketing, promotion, member communication and branding currently employed by ACostE to achieve its key objectives has been carried out. This has resulted in the production of a series of recommendations and a plan for their implementation. The first phase of this plan is now well advanced. i.e.

  • Creation and population of a new website
  • Creation of a new member contact management system